Cradle to Cradle changes the game in eco-friendly printing. For the good of our environment, our global ressources and our health.
WE ARE ZRCL, the Swiss Streetwear-Label without any secrets uses the most sustainable hang tag from Vögeli AG. The hang tag is printed Cradle to Cradle Certified™ GOLD and therefore it is circular and safe for the biological cycle. Learn more about the story of the hang tag from WE ARE ZRCL:
Interview done by Christian Ulrik von Scholten with Kasper Larsen from KLS PurePrint A/S. Kasper tells us more about how his company is only 1 of the 5% Danish printing businesses that have survived since 2007, their Cradle-to-Cradle certification and not least the importance of partnerships in the sustainable business!
Langnau BE – Printed paper and cardboard are often full of toxins. In contrast, Vögeli forgoes the use of such toxic substances in its production processes. The printing company based in the Emmental consistently adheres to the Cradle to Cradle principle. For this, it is able to turn to a Europe-wide network.
World premiere: For the first time a Cradle to Cradle CertifiedTM GOLD product is offered in a Cradle to Cradle CertifiedTM GOLD packaging.
Since February 1st this year, Vögeli is able to produce his products according to the very high standard of Cradle to Cradle Certified™ GOLD. Since then, several Cradle to Cradle Certified™ GOLD Pureprint products like prospectus, brochures and packaging did leave the production site of Vögeli.
Doing business in line with the Cradle to Cradle principle not only brings competitive advantages, but also makes a major contribution to climate protection. With the Print the Change cooperative we are saying goodbye to competitive thinking in favour of cooperation – a principle for the future.
Ernst Gugler, gugler*, Austria
For us it is a great advantage being able to share the costs of project management, certification and market preparation with our partners in the cooperative. Our cooperation means we can develop new products much faster than we could on our own. The members have become our most important strategic partners for a greener future.
Kasper Larsen, KLS PurePrint, Denmark
Thanks to the Cradle to Cradle certification we have become the market leader in the sustainable print products segment in Switzerland. Society will soon understand that our future has to be recyclable. When the demand for this rises, we are ready. And with the cooperative, we will always be at least one step ahead of the competition.
Markus Vögeli, Vögeli AG, Switzerland
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