Cooperative meets in Melk

Partners of the Print The Change Cooperative meet once a year: Kasper Larsen from KLS PurePrint from Denmark, Markus and Renato Vögeli from Switzerland and Team gugler*. Main topics: meeting the new management of gugler* DruckSinn and possible new developments for the peding recertification. Read on

This time it’s about getting to know the new management of gugler* DruckSinn for the first time. Unfortunately Daniel Fürstberger was unable to attend due to scheduling but Emilie Jacqueline Altenburger joined the meeting. Daniel is looking forward to the next opportunity to meet the partners.

New plans: the next recertification is pending. Which Cradle to Cradle development would be interesting for your next printing project? Other materials? Additional refinements? Write us your wishes

The Cradle to Cradle Product Innovation Institute starts cooperating with the PrintTheChange Cooperative

CPII and PtCC decided to cooperate in order to motivate, support and help printers to become sustainable and circular. The two organizations have set themselves the goal of accelerating the transformation of the printing industry.

This means, that the Cradle to Cradle Product Innovation Institute recommends printers to join the PrintTheChange Cooperative to get support for their transformation to a circular and healthy company.

They have agreed to collaborate and support each other in future communication campaigns and events.

Network for a future proof printing industry

The Print The Change eG is a pan-European cooperative of printing companies that produce in accordance with the Cradle to Cradle principle: passionate pioneers in eco-friendly printing.The PrintTheChange Cooperative is a cooperation to drive the development of sustainable, circular printed products. To achieve this, the cooperative is guided by the Cradle to Cradle® method.

The vision is to change the whole industry into a more sustainable and into a completely circular economy. Therefor the cooperative is looking for more printers to join and to adopt this way of production.

The cooperative provides a turnkey solution for successful Cradle to Cradle Certified® certification.

For the moment three printers are part of the cooperative. All three members do have as well a Cradle to Cradle Certified® certificate on level gold and silver. No other printer in the world does possess a Cradle to Cradle Certified® certificate on level gold.

Advantages for printers

Take advantage of the opportunity to position your printing company as a pioneer with a Cradle to Cradle certificate. Being part of the cooperative will enable you to avoid lengthy development work and save costs you would otherwise incur along the way.
This puts you in a position to offer your customers the most advanced green printing standard in the world within a very short period of time.

On top you will gain a unique selling proposition to your customers. And thus in the very trendsetting market of green economy.

If you would like to talk to one of the present printing members, you are welcome to contact:

Gugler* GmbH (Austria)
Roswitha Sandwieser,, +43 2752 500 50 603

KLS Pureprint (Denmark)
Kasper Larsen,, +45 2013 2735

Vögeli AG (Switzerland)
Markus Vögeli,, +41 34 409 1023

Podcast with KLS Pureprint

In the latest episode of Branschkollpodden, Kasper Larsen from KLS Pureprint in Denmark talks about circular and sustainable printed matter. He explains in detail how the C2C certification works for printed products – and how to join the network of the Print the Change Community. Listen to the podcast >>>

Greetings from Denmark

printOGmedier just published a article about KLS PurePrint and their successful focus on sustainability in their graphic online-newsletter. Read the whole story >>>

gugler* receives Cradle to Cradle GOLD

In 2011, gugler* in Melk/Austria was the first printing company worldwide to offer Cradle to Cradle Certified™ print products. In the meantime, the company has been able to have a total of 40 materials certified, all of which meet the highest quality criteria in terms of health and ecology. For this reason, gugler* was awarded the Cradle to Cradle certificate in GOLD for the first time this year – a particularly valuable ecological sign of outstanding sustainable entrepreneurship. Read more

Hang tags without secrets

WE ARE ZRCL, the Swiss Streetwear-Label without any secrets uses the most sustainable hang tag from Vögeli AG. The hang tag is printed Cradle to Cradle Certified™ GOLD and therefore it is circular and safe for the biological cycle. Learn more about the story of the hang tag from WE ARE ZRCL:


Safe Materials and Chemicals for Paper Printed Foodpackaging by Vögeli AG

Langnau BE – Printed paper and cardboard are often full of toxins. In contrast, Vögeli forgoes the use of such toxic substances in its production processes. The printing company based in the Emmental consistently adheres to the Cradle to Cradle principle. For this, it is able to turn to a Europe-wide network.

Gold wrapped in gold

World premiere: For the first time a Cradle to Cradle CertifiedTM GOLD product is offered in a Cradle to Cradle CertifiedTM GOLD packaging.
The Nuscheli* from Hautli Haus Kids/Johann Müller AG are available in beautiful packaging from Vögeli AG in sets of 3.

*A Swiss German word which roughly translates to “blankie” or “lovey” in English. Fold it diagonally to wear as a scarf for drooling, as a bib, or as a head bandana. Or use it unfolded as a burp or wash cloth. In Switzerland, Nuscheli are irreplaceable for everyday life and a vital companion for the baby years.

Vögeli is the first printer in the world to achieve the Cradle to Cradle Certified™ GOLD award for its products.

Since February 1st this year, Vögeli is able to produce his products according to the very high standard of Cradle to Cradle Certified™ GOLD. Since then, several Cradle to Cradle Certified™ GOLD Pureprint products like prospectus, brochures and packaging did leave the production site of Vögeli. In 2019, Vögeli could double its Pureprint production, so far.
The first Cradle to Cradle Certified™ GOLD Pureprint product was a tool, which helps other companies and organizations, to move forward with their sustainable behavior:

gugler* at the Frankfurt Book Fair

For the third time, gugler* was represented at the Frankfurt Book Fair with a booth made of natural materials. Under the motto “HIGHLY EXCEPTIONAL”, gugler* was showing the publishing industry how healthy, pollutant-free and recyclable Cradle to Cradle production can help differentiate itself from the competition in the future.

The Frankfurt Book Fair had 8% more visitors than in 2018. Exactly 302 267. Long live the book! And here is a quote from a visitor: “I went through the halls and everything was so sterile and lifeless and then I saw the booth of gugler*, who really shone out from the crowd out. Here is life. Here I can recharge my batteries. The gugler* booth is made of real wood and looks powerful and pithy.”